Works with the screens and software you already run
The UrbanIQ agent measures the audience at any screen, whatever CMS drives it. Connect your play logs and every audience number ties back to a specific play.
Two layers, one report
Audience comes from the UrbanIQ agent beside the screen. It needs no integration, so it works on any display from day one. Proof-of-play comes from your CMS or verification partner. When both are connected, UrbanIQ joins them by screen and time, so each play carries the audience that saw it.
Play-log sources
Broadsign
LiveOur connector reads the Broadsign POP Log, so every completed play on every display unit carries the audience measured at that screen.
Doohly
LiveCampaigns, bookings, screens, creatives and plays come across from Doohly automatically, so every play carries its audience.
Any Seedooh-verified CMS
LiveIf your network is in the Seedooh Verified Network, UrbanIQ adds measured audience to every verified play, whatever CMS you run.
OnSign
LiveA pull connector reads per-play reports from OnSign and maps campaign plays to bookings.
Any HTML5 player
LiveOur lightweight tracking snippet reports each creative play from inside HTML5 content. It works offline and catches up when the player reconnects.
Screens and devices
UrbanIQ also manages the hardware around the screen. Reboot a display or switch its input remotely on supported Samsung and Philips commercial displays, and monitor the site network on Mikrotik routers. Fewer truck rolls, and dark screens spotted before a client notices.
Don't see your CMS?
Audience measurement works on your screens regardless. For per-play joins, most players can run our HTML5 snippet, and we add direct connectors in the order our customers need them. Book a demo and tell us what you run.
Ready to meet your audience?
Bring a screen, a campaign,
and we'll bring the proof, in real time.